Alkem Labs Primes Its Sales Force for Success with 42Gears

Alkem is one of India’s largest pharmaceutical companies. It provides medicines for a wide array of issues and treatments, distributing over 800 kinds of medication worldwide. It has established a major presence in the United States, earning over 200 million USD in revenue yearly from its American sales alone.

Alkem has an extensive sales force in India that promotes Alkem’s products to medical professionals. In order to make a stronger impression, Alkem provided its salespeople with tablets.  However, this resulted in a few new issues:

Workers could be distracted by the tablets by using games and other personal apps, reflecting poorly on Alkem as a whole. 

42Gears had the tools Alkem needed to keep its salespeople focused while promoting Alkem. The pharmaceutical firm implemented SureMDM, the 42Gears device management solution, and SureLock, the 42Gears device lockdown solution.  Alkem used SureMDM and SureLock to quickly overcome its issues relating to tablets:

1. SureLock restricted tablet users to only pre-approved apps, ensuring that they could not use distracting apps while on-the-job.
2. SureMDM’s telecom management features let Alkem carefully regulate each device’s data consumption, ensuring no one consumed an excessive amount of data.
3. SureLock locked down the tablet settings menus with a password known only to the IT team, ensuring device users could not tamper with device settings.